Whiteline Group | WBases Productivity Fest 1
Whiteline Group, We are the right partner to deliver your business results with end-to-end approach with emphasis on measurable results vs KPIs.
whiteline group, whiteline activation, unlockmen, whiteline media
167
single,single-portfolio_page,postid-167,ajax_fade,page_not_loaded,,select-theme-ver-2.1,wpb-js-composer js-comp-ver-4.5.1,vc_responsive
 

WBases Productivity Fest 1

BOOST YOUR TRADE INVESTMENT PRODUCTIVITY

WBases Productivity Fest 1

BASES, in association with Whiteline Group has launched our first episode of “Productivity Fest”, learn how to get more from your investment during a half-day valuable session with our highly experienced speakers: Khun Chanin Archjananun, Regional Director of Friesland Kampina, on managing trade investment effectively and efficiently, and Khun Teeradet Dumrongbhalasitr, Head of dunnhumby Connect Media, on smart retail media selection.

The seminar showcased latest know-how from the industry’s leading experts:

  • How to classify trade investment? How does it differ from trading terms?
  • How shopper dynamic affects our trade spending?
  • How to justify trade investment ROI and measurement?oSelecting the effective in-store media and activitiesoEvaluating field operation productivity
Activities

Public seminar for marketeers and public professional

Date

October 7, 2013

Category

WHL BASES